Become the obvious choice for talent.

Your employer brand is decided before the interview

Before even replying to your outreach message, a candidate has already googled your name, browsed your LinkedIn page, read your Glassdoor reviews and judged your career site. What they find, or fail to find, decides what happens next. A blurry or silent employer brand means fewer qualified applications, longer processes and last-minute offer rejections.

The good news: it is an asset you can build, by clarifying what you genuinely offer your employees and making it visible where your target candidates actually are.

Our three-step approach

• 360° audit, Talent Magnet Score™. Your attraction power scored out of 100, based on your HR data, digital presence, online reviews and talent-competitor analysis. You know exactly where you lose candidates.
• Designing your employer identity. Clarifying your EVP (Employee Value Proposition), promise pillars and differentiating key messages per target audience: tech, sales, ops, corporate.
• Multichannel deployment. A conversion-optimised career site, authentic content (no stock photos of handshakes) and your employees activated as ambassadors.

Who is it for?

Our typical clients are startups and scale-ups reaching a milestone: first dozens of hires, new market opening, structuring of a Talent Acquisition team. At that stage, every candidate lost to a blurry image is expensive, and every attractiveness gain multiplies the efficiency of your sourcing and retention.

Our Methodology

Four steps, always in the same order: understand who you are before making it known.